The premise.

Hot. Broke. Delusional. Expensive.

The joke is the refusal. The refusal is the brand.

The mechanic.

Each shirt has a QR. You set where it points. We don't ask. They scan, they go.

Change it whenever. The shirt outlasts the link.

The make.

Heavyweight white tee. Oxblood ink. Printed in California. No vintage wash. No sad gray. No Gildan.

The disclaimer.

Not affiliated with any subscription site you might be thinking of. The name is a negation, not a tribute.

The rest.

Independent. USA. No investors. No Discord.
@wearnoof · hi@no-of.com for press, wholesale, or stupid ideas.

NO OF × NO INVESTORS × ALL AURA